Online Clothes Shopping Made Easy: Your Go-To Guide
- Bree Elsworthy
- Apr 15
- 3 min read
Online shopping has made it easier than ever to refresh your wardrobe from the comfort of your home—but let’s be honest, it can still feel a bit tricky sometimes. Will it fit right? Is the fabric what you’re expecting? Can you return it if it’s not quite right?
Whether you’re new to shopping online or just want to avoid common mistakes, here are some helpful tips to make your next clothing purchase feel like a win—not a gamble.
1. Know Your Measurements (It’s a Game-Changer)
One of the easiest ways to shop smarter online is to know your measurements. Grab a tape measure and jot down your:
Bust
Waist
Hips
Then compare those to the size chart on the store’s website. Every brand is different, so don’t rely on your usual size—trust the numbers!
👉 Tip: Keep your measurements saved in your phone for easy access next time you shop.
2. Read the Product Description Like a Stylist Would
Product descriptions are gold—if you know what to look for. Keep an eye out for:
Fit (true to size, oversized, slim-fit)
Fabric (stretchy, stiff, breathable)
Length (great if you're tall, petite, or somewhere in between)
Styling advice (some brands share how they’ve styled the piece, which helps you imagine how you’ll wear it)
3. Check the Size Guide—Always
Every store has its own sizing system, and one brand’s size 12 might fit entirely differently from another’s. There is no standard sizing system so if you can view a brands sizing chart, even better. A good size guide will help you get it right the first time and avoid the hassle of returns.
4. Zoom In on the Photos
Take a close look at the product photos to see:
The fabric texture
How the piece fits different models (if shown)
Details like buttons, seams, or lining
Bonus points if the website shows the model’s height and what size they’re wearing—it gives a clearer picture of how it might look on you.
5. Start with a Store that uses Shopify hosting
If you're shopping from a new brand for the first time, scroll to the bottom of the page and look for Shopify, as they are a trusted hosting website. You’ll feel more confident clicking "add to cart" when you know they use a reputable hosting platform, as your card details are better protected.
6. Don’t Be Afraid to Reach Out
Good customer service makes all the difference. If you’re unsure about sizing or the feel of a fabric, send a quick message to the brand. Most small businesses are happy to help—and it can save you time (and returns) later on.
7. Understand the Return Policy Before You Buy
Before checking out, always read the return policy. Look for:
How long do you have to return an item
If returns are free or paid
Whether you’ll get a refund, store credit, or exchange
This helps you shop with peace of mind.
8. Trust Your Style & Start Small
Start with one or two pieces that feel like you. Something you know you’ll wear and feel great in. Once you’re confident in the store’s sizing and quality, you can explore more styles and maybe step outside your comfort zone.
A Little Planning = A Lot Less Stress
Shopping for clothes online doesn’t have to be overwhelming. With the right info and a little bit of prep, you can build a wardrobe you love—without ever leaving the couch.
Here’s to finding clothes that fit beautifully, feel amazing, and make you feel like you.